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      BMA House posts 55% increase in evening and weekend events

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      BMA House has seen a 55% increase in receptions, dinners, parties and awards ceremonies over the last 12 months, following a strategic decision to raise awareness of the London venue as more than a meeting and conference location.

      The increase has included:

      ·       30% increase in summer parties

      ·       80% increase in Courtyard & Garden events

      ·       55% Great Hall evening & weekend events

      Kat Winfield, venue manager at BMA House, said: “BMA House is well known as a leading venue for meetings and events, particularly those looking for a sustainable event in a venue that balances rich historic architecture with the latest event technology. We have in the past been associated with conferences and meetings rather than a wider mix of evening and weekend events, where guests can relax and enjoy our beautiful venue in the heart of London. A concerted effort over the last twelve months to market our full offering has seen a significant increase in events such as parties, receptions and dinners.”

      The broader range of events has included a significant increase in usage of the grand, lodge entrance that leads guests directly into the Courtyard and a less-corporate journey to its Botanical Garden, from which many ingredients are used in the venue’s creative catering.

      Examples of recent evening and weekend events include:

      ·       The SfAM Fellowship – Reception (Society for Applied Microbiology)

      ·       Safeguard Pest Control – Retirement Party

      ·       ACF – Networking Reception

      ·       Grantham Book Services – Client Networking Evening

      For further information on holding evening and weekend events at BMA House, please contact the events team on 020 7874 7020 or visit http://www.bmahouse.org.uk/

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      Stuart O'Brien

      All stories by: Stuart O'Brien