When someone searches for your brand or CEOโs name online, do you know what appears first? You may already have an idea of what comes up in Google, but have you wondered what appears when they ask tools like ChatGPT, Gemini or Perplexity, when theyโre trying to find out about your companyโs leadership, structure, or […]
Marja Toseland
Beyond SEO: Why every EA needs to understand GEO for brand reputation
PA Profile: Caroline Barnard Executive Assistant at Cambridge University Press & Assessment
PA Life talks to Caroline Barnard, an outstanding EA whose impressive nomination and testimonials by her executives won her the PA Star of the Year 2025 award in Novemberโฆ Caroline strives in the demanding and busy environment of one of the worldโs leading academic publishers, Cambridge University Press, now joined with the Assessment operation which […]
PA Life Partner Offers of the month
Have you discovered PA Life Partner Offers from our trusted supplier partners? Here’s a selection of our offers of the month. Take a look these great savings and introducturoy offers to their services, but do hurry as some will expire in February and March!… โญ More offers are available to PA Life Club members on […]
Carden Park announces new luxury hotel suites
At Carden Park Hotel,ย luxury has always been rooted in space, landscape and a sense of escape. Now, following one of the most ambitious refurbishment programmes in the resortโs history, the estate is preparing to unveil its most exclusive accommodation yet: four ultra-luxury suites, launching in spring 2026. These forthcoming suites mark the final flourish of […]
Personal transformation: Flip the Switch author Joel Steele pledges $1 Million to charity
As part of PA Life’s continues drive to deliver personal transformation and professional development content to the assistant profession, we are please to share new from author and entrepreneur Joel Steele. He is turning personal development into a collective movement. He is pledging to donate $1 million to charity if his Amazon #1 New Release, […]
Meet us at The PA Show Spring 2026 โ Step out of the City and into the Forest
As 2026 planning begins to take shape and diaries quickly fill, we know many PAs and EAs are under increasing pressure to find venues that deliver more than just four walls. Events are being asked to work harder than ever – driving objectives, strengthening culture and genuinely engaging teams. Thatโs exactly why weโd love you […]
UK faces growing threat from AI and deepfake scams
With AI and deepfake scams on the rise, UK mobile users are being warned about a growing threat. We are urged to be aware of voice-cloning fraud, where scammers use artificial intelligence to mimic the voices of loved ones… New data from Uswitch highlights just how widespread nuisance and scam calls remain across the UK, […]
Five ways Olympia is redefining the future of conferences and corporate events
For more than a century, Olympia has stood at the centre of Londonโs event landscape. Now, a major ยฃ1.3bn transformation is elevating it into a fully integrated destination that brings hospitality, entertainment and business together in one powerful ecosystem. At the heart of this reimagination is a brand-new, state-of-the-art International Convention Centre. Designed for modern […]
Team-building with purpose
Madison Ayache, Vice President of CTW Events, a Clean the World Global brand, explores how team-building with purpose can be achieved with volunteering. Benefits are measurable in stronger workplace culture with positive impact for employees, organisations and communities… When you think of team building, what comes to mind? When I ask this question, the most […]
Why Midlands Arts Centre is Birminghamโs most inspiring venue forย corporateย eventsย
If youโre looking for a centrally located UK venue to host your next meeting, conference, away day or training session, Midlands Arts Centre (MAC) offers something unique and refreshing for your delegates. The Birmingham venue is a place of inspiration and creativity, guaranteed to spark meaningful conversations and enhance productivity.ย Located just 10 minutes from […]
Admin overload is killing employee engagement โ why 2026 must be the year businesses act
The start of a year is often thought about as a time for fresh starts and renewed focus. But for many employees across Europe, often the reality of returning to work feels anything but motivating. Instead of a clean slate, they can be met with the same tiring problems. Crowded inboxes, duplicated processes and manual […]
The Medlock – Manchester City and Radisson Blu partnership hotel unveils brand
The Medlock, a new hotel is set to open in partnership between Manchester City and Radisson Hotel Group later this year. The big brand reveal of the hotel took place today together with the announcement of the new interior CGIs… The announcement marks another key milestone for the Clubโs wider entertainment destination development. There’s much […]
What EAs & PAs want from business travel support
Business travel remains a vital part of how organisations build relationships, drive growth and collaborate globally. But behind every seamless trip is an EA or PA juggling rising costs, complex itineraries, last-minute changes and increasing expectations from stakeholders. What EAs & PAs want from business travel support is their own designated travel expert… On top […]
10 minutes with: Becky Gardiner on why Storey Club in London is the place to meet, work and wow
PA Life talks toย Becky Gardiner, Head of Storey and Managed Workspace at British Land, where she oversees a portfolio of over 900,000 sq ft of flexible office space.ย The spaces are spread across British Land London campuses โ Broadgate, Paddington Central, Norton Folgate and Regentโs Place. As demand grows for meaningful in-person collaboration, businesses are increasingly […]
Club Sports and Events to exhibit at The PA Show Spring 2026
Club Sports and Events is proud to announce its participation as an exhibitor at The PA Show Spring 2026, the Show calendarโs flagship event, returning to Excel London 25-26 February… Renowned as the UKโs leading event for executive support professionals, The PA Show offers an unrivalled programme of learning, inspiration and professional development, empowering attendees […]
Latest Corporate Event Buyers Survey reveals positive outlook for 2026
The London Summer Event Show and Venue Search London have joined forces to conduct a recent Corporate Event Buyers Survey, gaining valuable insights into booking trends, budget considerations and event planning priorities for 2026. Insights from 162 corporate event buyers, surveyed during November and December 2025, point to a resilient and cautiously optimistic outlook for […]
See you at Confex where PAs and EAsย are transformingย theย future ofย eventย planning
Event planning has evolved dramatically in recent years, driven by technological advancements and a focus on sustainability. From sourcing venues to managing stakeholder relationships, assistants are becoming indispensable in an industry that demands agility, innovation, and a focus on outcomes. PAs and EAs are transforming the future of event planning – find out how at […]
Why a promotion without a pay rise can cost you more than you realise
If youโre aiming for a pay rise before the end of this quarter, securing a promotion is one of the most effective routes. Promotions showcases your growth, reinforces your value, and positions you well to negotiate better compensation. But be aware of aย promotion without a pay rise as that can cost you… What happens […]

















