PA Life Summits

The PA LIFE Summit is a “Corporate Speed Dating” style event that allows you to build new business relationships with pre-qualified senior Pas, EAs and corporate bookers who are actively seeking new suppliers.

Unique Experience
Our event concept of pre-matched one-to-one meetings is facilitated with five easy steps.

1. Confirm your place at the Forum
2. Let us know your future procurement trends
3. Select the suppliers you wish to meet with
4. Receive your personal event itinerary page
5. Join meetings with buyers

We offer a range of all-inclusive packages to suit all budgets with no hidden or added costs.

Our packages include;

• A bespoke pre-arranged itinerary of face-to-face meetings with senior buyers sourcing new suppliers
• Networking breaks throughout with our 55+ delegates
• Hassle-free – no stand build – this is a delegate seated event which means no time wasted waiting around for them to find your stand.
• Promotion of your products & services to potential new clients
• Full contact details of all delegates post-event
• Lunch and refreshments

You’re meeting buyers who want to meet you
We match-make suppliers and delegates based on shared preferences. Before the event, you’ll be given a list of delegates so you can identify the best prospects and we’ll arrange the meetings for you.

New prospects at each event
We don’t invite buyers back for a second year. This keeps the PA Life Summit fresh, with a new group of delegates attending each year.

To find out more about how you can join us at the PA Life Summit, request more information below or contact contact Clair Wyld on 01992 666724 / c.wyld@forumevents.co.uk

8:45 – 9:20

Presented by: Lily Shippen, Managing Director, Lily Shippen

AI: Will it replace the EA role?

Technology and automation are constant evolutions within the EA role, but AI will not replace the EA role.

• It is most certainly true that technology and automation are constant evolutions within the EA role, and there is no denying that technology was once perceived (and still is in some respects) as a threat to, and/or a replacement of the Assistant role.
• What is clear is that the fundamental core requirement of relationship building in the EA role, has not changed.
• The course of the EA role has grown in recent years and what was once purely an administration role fuelled by relationship building, is now an essential (strategic) business role that is still fuelled by relationship building, commanding higher salaries than ever before.
• AI is clearly an asset to us all, and in some forms such as AI scheduling. However, I am confident that what it can’t replace are the fluctuating considerations that are fundamental to relationship building.
• It is far more likely, that the EA role will use AI as an Assistant to their role.

9:30 – 10:05

Presented by: Lindsay Taylor, Director,YOUR EXCELLENCY LIMITED

Communicate with IMPACT

You are in a unique position. You get to see, hear and experience what is happening from “the shop floor” to “the Board Room table”. You are ideally placed then to put forward your ideas, proposals and suggestions. So, how do you communicate those ideas with IMPACT?

At this interactive learning session you will

• Understand the 3Vs of communication
• Explore The Power of Three
• Be introduced to the IMPACT Model to formulate your ideas, proposals and suggestions

14:00 – 14:35

How to futureproof your role as an Assistant

A panel discussion lead by PA Life’s Editor Marja-Leena Toseland with expert guests:

• Sarah Howson, Strategic PA Recruitment and Strategic PA Network 
• Jodie Mears, EA, Advisory Board of the PA Show and co-founder of The Crodie Files podcast
• Susanna Tait, Chief Executive, Tait Associates 

Here’s a snapshot of some of the topics we will be discussing:

• Are Assistants facing their biggest challenges now with the fast accelerating use of new technology and tools such as AI, or is this just part of the forever changing nature of the role?
• How are Assistants managing the new requirements, often implemented at rapid pace?
• Are Assistants best suited to becoming masters of the new tools or are their core skills and super powers better suited to more strategic and people focused tasks?
• Remote working has brought with it the need for better technology. Can technology replace the need for Assistants altogether?
• In which areas should PAs and EAs focus their development as routine tasks fall for AI to perform?
• Are the skills and education requirements for a PA and EA role changing, and if, so how?
• Recruitment: are you noticing changes in the PA/EA job market?
  • Is there more focus on skills, esp technical skills?
  • Are the core competences of a great PA still as relevant as before i.e. organisation, communication, reliability, hard working etc.?
  • More emphasis on candidates who can take on more strategic roles and be part of the wider management team/s?
  • Is this being reflected in remuneration? Especially in attracting new talent to the role? And also in retention of experienced Assistants?

   

  The KEY question – what should today’s Assistants do to ensure they protect their job, even when the role is evolving?