Fred. Olsen Cruise Lines

All of us at Fred. Olsen Cruise Lines are incredibly excited to be sailing the ocean waves again, and with two new ships, Bolette and Borealis, among the fleet this summer.

We have always believed that smaller is better, and we are extremely proud of our ships. But it is our wonderful crew who make our cruises extra special, from remembering the names of our guests, to their favourite tipples and where they like to sit in our lounges on board. At Fred. Olsen, we have an expression: ‘It’s all about the people. All of it. Everything.’ It is this ethos that sits at the heart of all we do, and we know that so many of you will share that ethos with us.

That is why we created our Affinity discount membership scheme, so that businesses just like yours can celebrate and reward your team members. Perhaps you may be looking for a new venue to accommodate your meetings, conferences, exhibitions, parties or incentive trips.  Our fleet of four ships suit group travel particularly well, and our award winning groups and affinity team, can provide tailor-made group quotes and packages to suit your individual requirements.

By becoming an Affinity partner, members of your organisation can take advantage of up to 10% on our handcrafted cruise itineraries.

What are the benefits of becoming an FOCL Affinity partner?

  • Up to 10% discount for your team members who have sailed with us before
  • 5% discount for those who are sailing with us for the first time
  • Discounts are in addition to any other offers running at the time of booking

The good news is that these discounts will come at no cost to your company. All we ask is that you help us to promote all that is great about Fred. Olsen Cruise Lines with your teams.

Our dedicated Affinity Account Manager, Jamie, will be on hand to help create bespoke marketing materials tailored to you, including print and online, with contributions towards the cost from us.

Jamie will be your first port of call for any queries you may have, and will be able to arrange any presentations and face to face and virtual meetings to keep you informed of our news and updates.

How do I become an Affinity partner?

For more information please contact Jamie Rudland, Groups & Affinity Account Manager, by calling  07775 868036 or emailing


ALL STORIES BY: Izzy Jennings