In todayโs fast-moving, tech-driven world, artificial intelligence is transforming the way businesses operate. From customer service chatbots to instant ride-hailing apps, automation is everywhere. However, while the rest of the industry heavily relies on AI and algorithms, EG Chauffeurs has chosen a different path; one that prioritise and invests in people vs AI…
For EG Chauffeurs, based in London and trusted by UHNWIs, executives, and VIPs, luxury isnโt about how fast you can book a car. Itโs about the relationship you build with the people who deliver the service. And in that, the company sees opportunity, not to replace its workforce with machines, but to elevate the experience with the help of technology while keeping the human element at its core.
Investing in people vs AI
โYou can book a car through an app in seconds,โ says EG Chauffeurs’ Founder, Ervin Gjoni. โBut do you know whoโs picking you up? Do they know you? Do they care? For us, itโs never just about getting someone from A to B; itโs about trust, consistency, and personal care.โ
Many of EG Chauffeursโ long-standing clients request the same chauffeur every time. Their preferences are remembered. One email or a phone call, and everything is arranged, no stress, no repeats, no surprises. That level of familiarity is only possible when people remain at the heart of the service.
EG Chauffeurs operates a privately owned fleet of premium vehicles, including the latest Mercedes S-Class W223 model, the fully electric BMW i7, the spacious and versatile Mercedes V-Class 7-seater, as well as the most luxurious vehicles, such as the New Range Rover, Mercedes-Maybach, and Bentley Mulsanne. Each vehicle is meticulously maintained and chauffeur-driven to offer a seamless, secure, and stylish experience.
Keeping operations in-house for quality and personal service
Unlike many luxury transport providers, EG Chauffeurs runs all operations in-house. There are no offshore call centres. Every journey is coordinated by a team that knows the client by name, understands their expectations, and is empowered to go above and beyond.
โWeโre not anti-technology,โ the team notes. โWe use intelligent systems behind the scenes to stay efficient, but weโll never let automation come at the expense of service.โ
This ethos is especially important during high-profile events such as Wimbledon, Royal Ascot, and British Grand Prix, where precision, discretion, and reliability are essential. Whether arranging airport transfers, corporate roadshows, or full day hire for private clients, EG Chauffeurs focuses on delivering a truly bespoke experience.
As the industry continues to evolve, EG Chauffeurs remains committed to setting a new benchmark in luxury travel, where thoughtful, human-led service stands out in an increasingly transactional world.
โIn the end, technology may change how we move, but people will always define how we feel about the journey.โ
The ongoing investment on quality service has paid off for EG Chauffeurs who have been voted the Best Chauffeur Company in Europe 2024, as well as in 2023, by the World Luxury Travel Awards.




