Northstar Travel Groupโs BTN Group is thrilled to announce the launch of the Business Travel Show America, a premier event set to take place on October 15-16, 2025, at the Jacob K. Javits Convention Center in New York City. This inaugural event marks a significant milestone, as the BTN Group brings its highly successful Business Travel Show brand to North America for the first time, building on the success of Business Travel Show Europe and the recently announced launch of Business Travel Show Asia Pacific.
“Weโre excited to expand the Business Travel Show brand into North America, leveraging our expertise in connecting travel buyers and suppliers,โ said Louis Magliaro, Executive Vice President/Group Publisher of BTN Group. โThe Business Travel Show America will be a must attend event for the industry, offering unprecedented opportunities to connect, collaborate, and shape the future of business travel.”
Building on the 30-year legacy of the Business Travel Show Europe, the debut of Business Travel Show America promises an unmatched combination of learning, networking and innovation. Participants will connect with top industry suppliers, explore cutting-edge travel solutions, and gain insights from thought-provoking sessions led by experts, tackling key challenges and trends shaping the future of corporate travel.
With over 40 years of experience engaging travel buyers and hosting more than 50 conferences and events annually, the BTN Group is a trusted leader in the business travel industry. The Business Travel Show America will introduce a hosted buyer program to North Americaโa format that has driven the success of the Business Travel Show in Europe. This innovative program, backed by BTNโs extensive experience, connects pre-qualified, budget-holding decision-making travel and meetings buyers with top-tier suppliers through pre-scheduled, one-on-one meetings to foster meaningful, productive partnerships.
The show will also incorporate elements from BTN Groupโs long-standing Innovate Conference, integrating popular features such as the Business Travel Innovation Faceoff, where travel suppliers showcase cutting-edge products, technologies, and services to address industry challenges and support managed business travel and/or business travellers. Attendees can also participate in Master Classes and Think Tanks, designed to inspire fresh ideas and address the evolving challenges of the corporate travel industry.
What inspired the launch of Business Travel Show America
“I had a great experience attending the Business Travel Show Europe. The event was well-organized, informative, and provided excellent networking opportunities. I especially appreciated the meetings with my suppliers, discovering new supplier opportunities, and the education on industry trends and innovations,” said Steve Clagg, Travel Technology Manager, Microsoft. “I am thrilled about the launch of Business Travel Show America and look forward to participating in an event that promises to be just as valuable and impactful.”
As one of the worldโs most iconic business hubs, New York Cityโs global status, robust infrastructure, and vibrant corporate community make it the perfect location for Business Travel Show America. The cityโs unmatched connectivity to the rest of the world ensures that this event will attract decision-makers from across the Americas and beyond. This event will further solidify the groupโs position as a global leader in business travel events.
โWe are confident that New York City is the ideal location for buyers and sellers to connect as we look to further champion the business travel market,โ said Robert Sullivan, Chief Commercial Officer/President of Northstar Travel Group. โWe are delighted to be extending Northstarโs very successful Business Travel Show Europe to the U.S. next year.โ
For more information about the Business Travel Show America, visit businesstravelshowamerica.com
About BTN Group
For over 40 years, BTN Group has been at the forefront of the business travel industry, engaging corporate travel buyers and organizing more than 50 events annually worldwide. The Business Travel Show America is the latest addition to the groupโs growing portfolio of world-class events.
ย
About Northstar Travel Group
Northstar Travel Group is the leading B-to-B media company providing information and marketing solutions for the global travel industry. The company owns fourteen media brands connecting 1.4m industry professionals through a comprehensive portfolio of digital, social, print and more than one hundred events in thirteen countries. Northstar Travel Group is owned by EagleTree Capital. Northstar Travel Group is based in Rutherford, NJ, and more information is available at northstartravelgroup.com.
