Event planning has evolved dramatically in recent years, driven by technological advancements and a focus on sustainability. From sourcing venues to managing stakeholder relationships, assistants are becoming indispensable in an industry that demands agility, innovation, and a focus on outcomes. PAs and EAs transforming the future of event planning – find out how at International Confex 2026 on 25-26 February…
PAs and EAs transforming the future of event planning – what are the biggest challenges
Communication
One of the biggest challenges of event planning is ensuring all stakeholders are aligned. PAs and EAs excel in this area because they’re already skilled in managing relationships across different levels of an organisation. Whether they’re liaising with senior executives, external suppliers, or attendees, their communication skills ensure that every detail is accounted for.
Efficiency
With a focus on productivity and time management, PAs and EAs often approach event planning with a problem-solving mindset. They know how to identify potential bottlenecks and resolve them before they become issues, ensuring that events run smoothly.
Innovators
In the modern events landscape, technology is key. From using platforms to manage virtual and hybrid events to leveraging analytics tools for post-event reporting, PAs and EAs are increasingly embracing new solutions, this is a huge asset in an industry that’s continually evolving.
Why International Confex 2025 is a game-changer
Taking place at Excel London on the 26-27 February, International Confex 2025 is the ultimate destination for PAs and EAs looking to expand their event-planning expertise.
Tailored learning opportunities
Confex includes sessions on everything from sustainability and diversity to mastering the latest event tech. For PAs and EAs, there are workshops and panels designed to address your specific needs, helping you refine your skills and take your event planning to the next level.
Networking that matters
International Confex isn’t just about learning—it’s about connecting. With over 5,000 attendees, the show offers speed networking sessions and access to industry leaders who can inspire you and help you grow your professional network.
Focus on the future
The event is also co-located with The PA Show Spring so you can also access content specifically designed for professional development in your roles as well!
What’s on at International Confex 2026
The show features 200+ exhibitors, 9 theatres packed with expert-led sessions, and networking opportunities that connect you with over 5,000 event professionals across a range of industries.
Human Sustainability/Welfare – How do we best look after ourselves and our colleagues in our fast paced and inherently stressful Events Industry?
Keynote Theatre, Day 2
This session will explore how to create a healthier, more supportive work environment for us and our colleagues. The events industry is exciting and fast paced but also high stress, therefore prioritising individual welfare, a healthy work-life balance and a positive workspace is beneficial to creating a healthy working environment.
Streamline, simplify, succeed: Revolutionising event travel and collaborative planning
Corporate Event Theatre, Day 2
In this session Mike Leeson introduces Lightening, a game-changing technology for event travel. This incredible technology provides event planners with visibility and control, which makes every step of the journey effortless. This technology offers the opportunity to enhance the way that planners and agencies work together, by placing emphasis on the importance of collaboration. Join this session to discover how embracing smart technology can transform you into an agile and efficient planner.
Register now for your visit
As the role of PAs and EAs evolves, so does the opportunity to make a lasting impact on the events industry. Don’t miss the chance to invest in your growth and take your event-planning skills to new heights. Register today at International Confex and start your journey to becoming a trailblazer in the world of events.
See you at Excel London on 25-25 February!
