The newest edition to the PA Shows, the Summer Summit and Supplier Awards will take place on 9 July 2025 at The HAC Ground (Honourable Artillery Company) in the heart of London.
The summit will include top-tier speakers delivering strategic empowerment focused sessions filled with insights and strategies for professional growth, making it a day conference you won’t want to miss. Delegate passes will include access to all sessions, entry to the prestigious Supplier Awards, and a variety of refreshments throughout the day including snacks, lunch, and evening drinks.
This is your opportunity to connect with 10 hand-picked leading suppliers, network with peers, and gain invaluable insights in a dynamic setting. Make the most of this enriching experience tailored for executive support professionals.
What to expect at The PA Show Summer Summit 2025
This year’s theme—Strategic Empowerment—is all about enabling senior-level assistants to step confidently into more influential roles, with the mindset, tools, and strategies to lead with impact.
As the business support landscape evolves, the Summer Summit will deliver expert-led sessions focused on empowering attendees to elevate their performance, embrace innovation, and take control of their career trajectory. Expect actionable takeaways, future-focused learning, and a fresh perspective on what it means to be a truly strategic assistant.
Some of the key themes and learning highlights include:
✅  Empowerment KeynoteÂ
An inspirational talk from a big personality
✅ AI Tools for the Modern AssistantÂ
How AI is liberating business support professionals and elevating their roles. This practical session explores the latest AI tools revolutionising the business support world. Learn how to harness automation, boost productivity, and elevate your role with confidence in a tech-powered workplace.
✅ Amplify Your Influence: Becoming an Indispensable Strategic Partner
Explore how to step into a more proactive, strategic role within your organisation. Learn how to expand your impact beyond traditional responsibilities and position yourself as a key player in business success.
✅ Navigating the C-Suite: Communicating with Senior LeadersÂ
Discover how to confidently engage with senior leaders, communicate with clarity, and align your messaging to executive priorities. From boardroom presence to influencing decisions, this session empowers you to speak their language and be heard.
✅ Mental Health & Burnout Prevention for Senior Support RolesÂ
Support roles are high-pressure and often high stakes. Learn practical tools for managing stress, building emotional resilience, and setting boundaries—so you can thrive in your role without burning out.
✅ Leading Through Their Eyes: Understanding the CEO Mindset
Get a rare glimpse into the thought processes of executive leaders. This session will unpack what CEOs value in their support teams, what drives their decisions, and how you can anticipate their needs to stay one step ahead.
✅ Becoming a Strategic EA: The 5 Key Skills – To position yourself as a strategic EA, you need to master:
- Strategic Planning – Understanding how today’s decisions impact long-term success.
- Decision Making – Assessing risks, opportunities, and making informed choices.
- Communication – Clearly articulating ideas, influencing stakeholders, and fostering collaboration.
- Organisational Skills – Managing complex tasks, prioritising efficiently, and ensuring seamless execution.
- Leadership – Stepping beyond the traditional assistant role to drive impact and innovation.