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PA Life takes a prime spot at the PA Show with our biggest stand to date


It’s less than a week to go and we are so excited to welcome you to the PA Life’s biggest ever stand at The PA Show on 28th and 29th February 2024. The Show is co-located with Confex and Event Production Show at ExCeL London so visitors get three shows with one pass…

Our 59 square metre prime location stand at The PA Show will be solely dedicated to the Assistant sector. Our stand B22P will be a hub of activity for PAs, EAs, VAs, Office Mangers and other business support professionals. We’ll be able to draw visitors from our supportive reader base and over 1000 PA Life Club members as well as new visitors.

As well as the PA Life team, we will also have 16 of our partners on the stand. We are all eager meet Assistants to discuss ways that can help make the lives of PAs and EAs easier. Our stand partners are there to learn about your business requirements, particularly for meetings and events, business dining, sourcing hotels, team-building and more.

Proud to be partnering with The PA Show again

PA Life has been a media partner of The PA Show for multiple years, and we are pleased to be supporting the Show again this year. We have also had a prominent presence with a stand of our own each year during the Show’s 10 year history. But this year we are going bigger than ever! We are hosting a great number of partners from different industries, ranging from venues, teambuilding activities, accommodation to event management and more.

Hosting our partners at PA Life’s biggest ever stand at the PA Show

All Star Lanes: Four London venues with retro bowling lanes, luxury karaoke booths, cocktail bars and restaurants.

Arora Group: The Arora Collection has 12 hotels in key destinations: Central London, Windsor, Heathrow, Gatwick, Stansted and Luton.

BW Hotels: hotel meeting rooms that inspire and delight in over 260 hotels across Great Britain

Center Parcs: Sherwood Forest and Woburn Forest locations, in the heart of 400 acres of natural woodland, offer event facilities, team-building activities, plus luxury lodges and apartments.

Corrigan Collection: award-winning restaurants, bars and event spaces in the UK and Ireland, from Michelin Star winning chef Richard Corrigan.

Crieff Hydro Family of Hotels: with eight hotels across Scotland, you’ll find your ideal destination for dynamic events, meetings and team building sessions.

Eurostar International: the greener way to travel to Europe. Enjoy business travel with flexible tickets, a dedicated lounge and first-class comfort.

Evolution International: unforgettable experiences that motivate, inspire, engage and inform across the world.

Giftround: Joint gifts made easy with hassle-free online group collections for colleagues and friends

Gravity: energy, excitement, enjoyment in fun activities from e-karting, street golf, bowling to shuffleboard and much more, plus great food and drinks for refuelling.

InterContinental London – O2: a distinguished setting for your meetings and events at the pinnacle of the Greenwich Peninsula, with over 4,500 m2 of versatile event space.

NH Hotels: eight brands from mid-scale to luxury and over 2,800 meeting rooms that will offer you with a variety of options depending on your needs.

Sip ‘n’ Swig: mobile bar hire for any event, comes with quality products accompanied with professional and friendly staff.

The Jockey Club: known for world class horse racing, their venues offer versatility and flexibility for conferences and events throughout the UK.

Toca Social: the world’s first interactive football and dining experience, combining immersive gaming and world class food and drink; London’s O2 and Birmingham Bullring.

Valor: a full-service hospitality acquisition, development and management company for independent hotels and resorts around the world.

1 Wimpole Street: the perfect blend of traditional and modern surroundings, based within the home of the Royal Society of Medicine in central London.


We hope to see a great number of our readers at the show, together with a strong attendance from our 1000 PA Life Club members.