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The Meetings Show

The Meetings Show Knowledge Programme promising to be thought-provoking


The Meetings Show Knowledge Programme is trusted to deliver great educational talks and seminars at their annual shows. This year’s programme is promising to be even better with thought provoking content from experts from many fields. The UK’s leading exhibition for the meetings, events, and incentives community has unveiled an enriching knowledge programme. Be prepared for a jam-packed two days of sessions designed to empower event professionals to think, connect, plan and live differently…

Returning to ExCeL London on 19 and 20 June 2024, the programme has once again been curated by The Attendee Experience Company (atex), building on the success of last year’s partnership.

The Meetings Show Knowledge Programme covers four themes

It will feature 28 sessions split across four key themes: Impact, Inform, Innovate and Inspire, with a stellar line up of expert speakers. They will cover topics including event marketing trends, security, AI, creativity, experiential design, contract negotiation, sustainability and much more.

The show will kick off with 9 to Thrive: Dolly Parton’s Guide to Sustainably Rocking Events and Meetings with Be in your Element’s Lucy Eden and Judge the Poet – How To Trust Your Imagination And Explode Your Creativity.

Day one will also include a session led by Cvent marketing director Felicia Asiedu entitled What Are You Worth? Unveiling Insights from our Annual Events Industry Salary Survey. We’ll also hear insights from Amex GBT’s Emma Bason on Venue Sourcing in the New Era: Evolving from Order Takers to Strategic Consultants. Furthermore, The Great Debate – How to improve the supply chain for Buyers & Suppliers will be covered by We Are MEaT founder, James Bacon.

Highlight from Day 2

Highlights on day two include Mike Ghasemi on Fuelling Innovation Engines: The Role of Creative Intelligence in Turbocharging Your Success. Take a note also to listen to a session with Nick Rosier entitled From Zero to Event Hero: AI-Powered Event Creation in 30 minutes. Let’s fix networking together – a co-design workshop will be run Tamsin Treasure-Jones.

PA Life will also take to the stage with a panel discussion on Innovation: Acritical element for event success. Our Editor will talk with Kelly Bliss, Senior Marketing Lead at South Bank Venues, Alex Hewitt, CEO of AOK Events and Jodie Mears, EA at Bentley Systems and a co-host of The Crodie Files podcast.

Back for a second year, the Blank Canvas stage will showcase best practice event design with sessions throughout the two days featuring hackathons, a Neurodiverse Design Challenge and an innovation showdown.

Hosted Buyer Insight Forum kicks off the show on Tuesday 18 June

The show’s Knowledge Programme will follow the Hosted Buyer Insight Forum on Tuesday 18 June. Open to hosted buyers, it will feature innovative sessions including the Great TMS AI Hackathon, a trends versus reality session with global agency leaders, plus workshops and social activations supported by ExCeL London after the success of ExCeL backstage last year.

This year, there will also be a workspace cafe inside the forum, enabling hosted buyers to dip in and out of content as they wish.

Jack Marczewski, portfolio event director, Northstar Meetings Group, said: “We received excellent feedback on last year’s refreshed knowledge programme so we’re delighted to be working with Samme Allen, Claus Raasted and the atex team again to deliver an exciting and innovative line up of speakers and sessions that will deliver value and practical takeaways for all who attend.”

Register to attend

There are various ways to register to attend The Meetings Show 2024, which will be co-located with Business Travel Show Europe and TravelTech Show. To find out more about the buyer, hosted buyer and visitor registrations options,

More about The Meetings Show

The Meetings Show, which is part of Northstar Meetings Group, is the UK’s leading exhibition for event, meeting and conference professionals. Organised by meeting professionals for meeting professionals, the show includes an exhibition, educational sessions and networking and attracts buyers from the corporate, association, agency and public sectors. The show features destinations from over 50 countries across 6 continents, venues, hotels and key providers of meetings products and services.

The Meetings Show has an Advisory Board that meets several times a year both in-person and virtually, bringing together their wealth of experience, ideas and strategic understanding of the meetings industry.

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The Meetings Show 2024 will take place on 19-20 June at ExCeL London.