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PA Life announces big changes in 2016

2015 has been an amazing year for PA Life. With a big increase in PAs signing up to the magazine and many joining the PA Life Club, the team is excited to be working on some big changes for the brand over the coming months.

The PA Life brand has been going strong over the past four years and the last year has seen a huge growth in our audience. As such, we feel it’s time to refresh and liven up the brand to be more in line with our marketing strategy for the coming months.

The first of these changes to be announced is the rebranding of EXECSec Summit to the PA Life Summit.

The PA Life Summit is set to be bigger and better than before, so it was an easy choice to rebrand the event to reflect its growth. Run by Forum Events and taking place on 25-26 April 2016 at The Belfry in West Midlands, the event provides the same top-notch experience as EXECSec, bringing PAs and suppliers together for face-to-face meetings. There will also be plenty of networking time, as well as a series of informational seminars.

PA Life Publisher Katy Phillips says: “PA Life is experiencing major growth right now. We’ve seen record numbers of PAs sign up to receive the magazine this year, with many also joining our exclusive PA Life Club. We have reached a point where the brand is being taken in many new and exciting directions and as a result the timing is right to relaunch our already successful EXECSec Summit to the PA Life Summit. We want to bring the PA Life Summit in line with the rest of the PA Life branding and with so many positive changes coming in the next few months, it makes sense to do this now.”

To register to attend the PA Life Summit, contact Laura Spratt at, or on 01992 374053.

For more information on attending as a supplier or sponsoring the summit, contact Bethan Lowe at, or on 01992374104.

There are lots more exciting changes in store for the PA Life brand, so be sure to watch this space for updates.