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10 minutes with Holly Bell: What are events like at the iconic Emirates Old Trafford?

Our Editor had a pleasure of meeting Holly Bell, Business Development Executive at Emirates Old Trafford on the recent PA Life Club FAM Trip to this iconic venue. Our Editor asked Holly what makes this world-renowned cricket venue special in the world of corporate meetings, events and conferences…

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Emirates Old Trafford is known as an iconic sporting venue, but what might surprise event organisers about its capabilities as a destination for corporate meetings and events?

While many know us for the sports that’s played here, what often surprises people is the scale and the quality of our events offering. We have developed as a destination, that combines world class sporting heritage with flexible event spaces, modern technology and an experienced team that can deliver anything from small meetings and training sessions to major conferences and exhibitions. Organisers get the professionalism and infrastructure they’d expect from a leading conference venue but with the added benefit of a unique environment that makes their event stand out.

More organisations are looking to bring delegates together for multi-day events.

What advantages does Emirates Old Trafford offer for seamless residential event experiences under one roof?

As we are seeing an increase in demand for fully integrated residential events, Emirates old Trafford offers a genuine under one roof solution, where delegates can meet, stay, dine and network in one destination. That creates a smoother experience for organisers, while for attendees, it means less time travelling between locations and more time connecting with colleagues, clients and industry peers. It’s a combination of convenience and experience that is increasingly important for today’s event planners.

Location is often a key consideration for EAs and PAs.

3. How does the venue’s proximity to Manchester city centre, transport links and regional connectivity enhance the delegate experience?

Location is always a critical factor for EAs or Pas when planning an event, and it is definitely one of our key strengths. We are just minutes away from Manchester City centre, with fantastic road, rail, tram and airport connections, making it easy for delegates to get here from wherever they are travelling. Whilst being in the heart of Salford quays, places us right next to Media City a vibrant destination home to leading businesses, broadcasters, restaurants and leisure attractions.

Today’s corporate events need to deliver more than just meeting space.

How do the venue’s facilities, accommodation and unique surroundings help in creating memorable experiences for attendees?

As expectations continue to evolve, today’s delegates expect more than a conference room and schedule of presentations. They want to experience something that is engaging, memorable and genuinely worth travelling for. Emirates Old Trafford offers a unique combination of exceptional facilities, hotel accommodation and the atmosphere of an iconic international sporting venue, enabling organisers to create an event that leaves a long-lasting impression after. You really do not get that in one place anywhere else.

From leadership conferences and company away-days to awards dinners and client events…

What types of events work particularly well at Emirates Old Trafford, and why?

The events that work best here are the ones looking to make an impact, these are the Exceptional Residential Events: whether it is a client showcase or a multi-day conference, the venue provides a sense of occasion that helps elevate the experience. With the convenience of having all facilities in one place; an onsite Hotel, complimentary carparking, event spaces & transport links, it gives flexibility to deliver events with a real purpose and lasting value.

Helping an EA or event organiser who is considering the venue for the first time…

What are the standout reasons to choose Emirates Old Trafford over a traditional city-centre hotel or conference venue?

If a traditional venue is about providing space, Emirates old Trafford is about providing a destination. Combined with flexible event spaces, a Hilton Garden Inn Hotel, 500 car parking spaces & great transport links, organisers get everything they need, within a venue that has real character and a sense of occasion. In an increasingly competitive market events landscape, creating a memorable delegate experience matters, and that’s where we believe we stand apart.

 

 

SWR