How Colour Choices Shape Your Professional Image

Personal image consultant Valentina Saggese studied fashion and personal shopping at the Luxury Academy of Milan and has several years’ experience at show rooms and high-level clothing shops. She and her partner Alain Mehada, who has been a stylist for more than 15 years, offer their services in a broad range of situations for both men and women, whether you want to look great for a job interview, or you’ve made the decision to update your style. Here, Valentina and Alain give their advice for picking the right colours for business attire.

“Even if you choose the right shape of a dress you can still end up delivering the wrong image of yourself by picking inappropriate colours.

“Colours can convey a negative effect at a physical level. They can highlight imperfections; make your skin appear older, unhealthy and of a different complexion. Colours can also communicate a significant meaning; choosing the wrong one may deliver an inappropriate message both personally and professionally.

“Let’s say for example that you are interviewing for your dream job and happen to be wearing what seems to be a perfect white shirt. At a certain point you realise that your interviewer’s attention is lost and, instead of listening to the conversation, it is focused on staring at a noticeable stain on your shirt.

“No matter how professional you may sound and appear, their concentration will have inevitably shifted towards looking at that one thing which stands out as odd and misplaced.

“I believe that when it comes to fashion and style, colours are an underrated factor. By taking a colour analysis service you will learn how to select the appropriate colour to deliver the correct message without compromising your look.”

To find out more about Valentina and Alain’s services, email her at valentina.saggese@gmail.com, or visit valentinasaggese.com.