PA Life is thrilled to welcome Vinny Ferrara to the team as staff writer.
Ferrara joins the editorial side of the business following five years at the BBC as a broadcast journalist, having previously studied a degree in Journalism at Coventry university.
As part of his new appointment, Ferrara will manage all of PA Life’s online content and head up its social media, from Instagram and Twitter to LinkedIn and Facebook.
“I’m really excited to be joining the PA Life brand and for the opportunities it can offer,” said Ferrara. “I’m looking forward to bringing some new ideas to the table and put my stamp on the brand.”
Bringing in Ferrara is expected to see PA Life embrace digital even more, with more interactivity online than ever before.
Katy Phillips, publisher of PA Life, added: “We are so delighted to be welcoming Vinny to the PA Life team. Vinny brings a huge amount of digital knowledge with him and in particular through his expertise in heading up the social media division at classic car company, Next Step Heritage.
“At PA Life we are continually striving to improve our digital offering so that we give our loyal PA, EA and office administrator-based readers the best and most up to date news that we can, and Vinny will be working hard to make sure this is so. Please join me in welcoming him to the team.”