PUSH,โฏa leading wellbeing andย performanceย company,ย has hailed 2020 as the year employers began prioritising the mental health and wellbeing of employees.
Despite a year that saw global lockdowns and a sudden exodus from the communal office to the home one,ย trendsย show that companies used the time to understand how to better support and reward employees, especially in a world that has quickly become โZoomed-outโ.ย ย
Cateย Murden, founder of PUSH, suggests itโs down to reinvesting inย teamsโ personal and interpersonal skillsets: โIn 2020 we saw a 15% growth YoY for PUSH, meaning that during a year where everything and everyone was turned upside down,ย theย wellbeing, resilience and mental health of the teamย wereย finallyย held in high regard.ย ย
Working with businesses from academia to publishing to energy, it was clear to see that the biggest take-home, fromย working away from the office,ย is that we need to support our employees now more than ever. Withย everything fromย 1-2-1 mental health check-ins,ย personal and professional developmentย and virtual Christmas parties, we helped offices come back together, even when that wasnโt physically possible.โย
Fundamentally, PUSHย specialises inโฏcorporate wellness,โฏmental health, leadership andโฏprofessional development, working with clients toโฏcreateย tailored solutions to the challenges felt by their teams. Having welcomed 19 new clients in 2020 alone,ย the companyย is proof that brands are taking employee wellbeing, more seriously.ย ย
โCovidย democratised mental health โ helping us all realise (or admit) the impact that external events have on how weโre thinking and feeling. In times past it was easy toย ignore such concerns, simply continuingย to plough our own furrow without recognising the price of our labours. But as various wise people have said for millennia, โItโs notย whatย happens to you in life which counts, butย howย you interpret and deal with it.โ
Now weโre seeing what impact this merry-go-round of strive and strife is having upon us all. So, perhaps itโs the case that the โnew normalโ has a place for better recognition of mental health and wellbeing and to want far better for both of these than we ever have done previously.โย
Working with vast number of top brands in 2020 to better their workplace wellbeing, PUSH welcomed to the roster:ย Tik Tok, The Telegraph, Forward PMX, TBWA / Media Arts Lab, London Business School and M | Universal McCann GmbH.ย
Cateย Murden,ย advises:ย โNow is not the times toย hanker after the past and seek whatever passed for โnormalโ in the pre-Covidย era. Too much has changed, and by necessity, we have accelerated far too quickly into the future to expect that things will return to the way they were. Like it or not, the โNew Normalโ is here to stay. Having spent a lot of last year adapting quickly and taking stock, 2021 is the time to seize opportunities both to work on ourselves and our businesses. Despite the scale of current challenges, there has never been a better moment to face what, in previous times, we might have found daunting, fearful and near impossible, and tackle these head-on.ย Itโs all about balance, wellbeing and a true feeling of support.โย
As the workforce โ and the world โ moves into 2021, PUSH will continue to guide and inspire businesses to self-audit, create routines to fit the โnew-normalโ and commit to employee wellbeing. To aid in this transition to an enlightened workplace, PUSH willย alsoย be launching a number of invaluable tools including the first fully integrated, live and digital, wellbeing and employee performance app.ย ย
For more information on how PUSH can supportย you during lockdown, visitย www.pushmindbody.comโฏand to book contactย cate@pushmindandbody.com.ย ย
