By Nicky Brown, Director, Arctic Fox
After a crazy two years and with organisations adjusting to new routines and a desire for work/life balance, getting people together has become more important than ever. What does this look like for you and your company?
A rooftop bar, company picnic, rounders tournament or even your very own festival – the list of possibilities is endless, and venues are more prepared than ever to make the most of their outside space and for all the fun summer parties can bring.
For a lot of companies, summer party planning is well underway to help their teams to celebrate, reunite, relax and have fun. But organising your summer event doesn’t need to be stressful – there are just a few things you need to think about to ensure you have all bases covered…
Room with a view
A popular ask from our clients is a ‘room with a view’, and luckily there are so many great spaces that give your guests something to gaze upon whilst they enjoy themselves, like Bateaux London. The all-important party selfie couldn’t be more memorable than with the sites of your host city in the background – look for the hidden gem roof terraces, bar boats and even iconic buildings that can accommodate parties to deliver a memorable evening.
Take the inside outside
More than ever the need for outside space is high on the list of priorities, with conferences and away days, as well as summer parties, demanding this box is ticked for both the wellbeing and comfort of guests. Venues have risen to this challenge after the changes in hospitality since the first lockdown, with pop up bars, tented terraces suitable for all weather, tipis and pods, which are perfect for both larger and more intimate events.
Demand has also increased for company festivals, offering a relaxed, inclusive and truly memorable experience for your teams. This doesn’t have to be a daunting task at all – working with the right team, you can bring your festival fantasies to life and ensure an inclusive experience for the whole company. Hosting at the right venues to offer a hybrid experience, with both indoor and outdoor space, means there is no end to what your company festival can look like.
As Pete Jones, MD of The Soul Camp describes, the benefits of this sort of event format are huge: “The fresh air, connection with nature, huge corporate & social responsibility benefits (and of course, the sheer absolute fun!) – combined with the niceties of indoor events, including hotel facilities and bedrooms for overnight non-glampers – what more could you want?”
Ask the experts
Whether its health and safety, planning activities or finding the right location or venue for your outdoor event, there are specialist companies who can help. Outsourcing elements of your summer or outdoor event can help alleviate some of the stress of booking, ensuring you have the best options at your fingertips when making the important decisions.