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Why ‘bleisure’ events at Ascot can help keep company culture thriving


Business + leisure = bleisure

Hybrid working has become the new norm for many in the post-pandemic world. While this has its benefits, a recent study identified isolated working and reduced collaborative environments as the greatest downfall to remote working, with 70% of respondents identifying ‘team culture’ as the biggest challenge to employee engagement.

This is where ‘bleisure events’ could come to the fore. Blurring the lines between business and leisure activities, these events enable employees to bond on both a professional and personal level away from the office while also having fun, which can help keep your company culture thriving.

Here are just a few suggestions for how you can blend business and leisure at Ascot…

Brainstorming & brunch

There’s nothing like sharing good food to create a sense of togetherness. Work up an appetite with a brainstorming session while feasting on a delicious delegate buffet-style menu in a relaxed setting. Ascot has an array of flexible spaces from smaller hospitality boxes for intimate brainstorming sessions to larger suites, all with panoramic views of the Berkshire countryside.

Training & team building

Team building activities help staff members get to know each other personally and feel more encouraged to collaborate. From zorbing to duck herding, Ascot’s extensive choice of suppliers can lay on pretty much anything you wish. Our ample indoor and outdoor spaces allow your teams – however big or small – to stretch mentally and physically, relax and regain a shared focus.

Company conference & celebration

In this new hybrid working world, with different people coming in on different days of the week, company conferences bring the whole business together, with many brands using it as an opportunity to socialise and celebrate too.

With over 300 diverse function spaces, Ascot will captivate and energise your colleagues with space for plenary sessions, breakout workshops and more. At the end of the day, treat everyone to a party or celebration. From festivals with street food stations, fine formal dinners or Christmas festivities, we can cater for all manner of set-ups.

Rewarding race days

While our 21 annual race days are more focused on leisure than business, we all know that some of the best creative conversations can happen at social events. A corporate hospitality day at Ascot provides a chance to socialise over the finest dishes against the backdrop of world-class racing, making your team feel valued and special.

Alongside a monthly calendar of both flat and jumps racing, the five days of Royal Ascot each June provide the pinnacle of sporting hospitality with a range of all-inclusive packages that offer tailored experiences and total exclusivity with private boxes available designed for 10 guests or more.

This is just a small taste of what we can do. If you would like to create your own bespoke bleisure event at Ascot, get in touch with the Events At Ascot team now.