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How risk-averse are you?

Brits are afraid of living on the edge with six in ten admitting being afraid of taking risks, new research has revealed.

Millions consider themselves to be risk-averse, with more than two thirds blaming it on a fear of the consequences.

Meanwhile, others cited a fear of failure or that they aren’t confident enough to make brave and risky decisions.

The stats emerged in a study by Virgin Media to mark its new partnership with the British Paralympic Association (BPA), to help shift people’s perceptions of disability, and encourage the nation to become braver, inspired by Paralympic athletes.

“This is a very proud moment for everyone at Virgin Media. We’re supporting our sensational Paralympians whose mindset and attitude – Be Fearless – is inspiring,” said Tom Mockridge, CEO of Virgin Media.

“We can’t wait to see our incredible athletes unleash their potential in PyeongChang.”

The study of 2,026 respondents found that 61 per cent believe they are ‘risk-averse’ with just 34 per cent happily describing themselves as a risk-taker.

Plus, almost three in 10 admit they have taken a risk before which didn’t pay off, putting them off another gamble.

Tim Hollingsworth, chief executive of the British Paralympic Association, added: “We know ParalympicsGB athletes are among the most inspirational and the most fearless figures in public life, and their success can have a real impact by challenging perceptions of what disabled people can achieve.”