Master social media at the PA Life Training Day

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Social media is a much-contested tool in the PA community. You either love it or hate it. Either way, it’s an important skill to master, which is exactly what Matt Davis from The Bright Click will teach you to do at the PA Life Training Day.

Matt founded The Bright Click as an incorporation of his previous business Matt Davis Media, which he started in December 2010. Having previously worked as Commercial Manager at Brentford Football Club, he spotted an opportunity to manage the social media accounts on behalf of clients who didn’t have the time or know-how to do this themselves. Matt has a strong account management background and is uniquely placed to build marketing strategies that get results.

During his informative session, Matt will focus on how PAs can get the most out of social media, giving them tips and tricks on scheduling, managing, content sourcing and how to use LinkedIn to their advantage. He’ll cover the basics of social media for business, as well as how to use it to meet the right people.

The next PA Life Training Day takes place on 22 June at the Grange Tower Bridge Hotel. Attendees can choose from a half-day programme for £175+VAT, or a full day for £295+VAT. There are also discounts available for PA Life Club members and groups of three or more. For more information or to register as a delegate, visit Attendees at the PA Life Training Day will have the exclusive opportunity to enter to win a £200 voucher from luxury jewellery brand Cadenzza.

Suppliers interested in attending the Training Day should contact Charlotte Russell, Media Sales Manager, at, or on 01992 374080.

The PA Life Training Day has been shortlisted for Best Conference in the AEO Excellence Awards 2016. Read the full story here.

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    Molly Dyson

    Former Editor – PA Life

    All stories by: Molly Dyson