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PA Life partners with Asemblr to white label event-planning platform

PA Life and Asemblr logos

We’re pleased to announce we have formed a partnership with Asemblr, an innovative event-booking platform designed with PAs in mind.

Asemblr offers everything PAs need to plan their companies’ events from start to finish, both online and on mobile devices. It features a wealth of venue options around the country, as well as the largest database of suppliers in the UK to support your events, from AV and production to transportation and speakers. If you can’t find what you’re looking for, the team can put in some extra research and put you in touch with the right people.

The platform connects thousands of assistants across the UK and around the world and was designed specifically with PAs and EAs in mind to use technology to make planning meetings and events as simple as possible.

David Lovett-Hume, Founder & CEO of Asemblr says: “12 months ago we set about creating a system specifically for PAs and EAs with the aim of easing the burden of planning and booking corporate meetings and events, giving back control to the decision makers whilst saving them time and money. Today Asemblr is the UK’s leading booking platform for meetings, events and incentives, designed by PAs for PAs. We are delighted to be partnering with the UK’s leading PA publication and offering the Asemblr platform to every PA Life subscriber, completely free to use. Together we will continue to listen and learn from PAs and develop more and more features to streamline the time-consuming process of organising a meeting or event.”

Katy Phillips, Publisher of PA Life comments: “We all know that the life of a PA, EA or Event Organiser is hectic. Booking meetings and organising events can be an arduous task and that is why we are delighted to be partnering with Asemblr. We wanted to be able to take the stress away by introducing them to a service that connects them with all the right suppliers and in one place, saving precious time and money. Asemblr are able to offer our readers a new and very efficient way to book meetings and events, large or small.”

To start your event search, click on the ‘Venues’ tab at the top of the page, or visit