PA life
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You too can become an assistant to the stars

Donna Coulling, (pictured) PA to Helena Bonham Carter and Rachel Weisz, may have started out wanting to be an actress, but she now knows a thing or two about what it takes to become a celebrity PA. Donna gave visitors a look into how she got where she is and how others can follow in her footsteps at this yearโ€™s Office show.

Donnaโ€™s presentation at the Keynote theatre, entitled “Can I be a celebrity PA?” gave the audience the benefit of her advice for anyone wanting to become a celebrityโ€™s assistant.

First, “itโ€™s your business to know your business,” said Donna, adding, “What business do you know? Is there any opportunity for PAs there?” Donna, for instance, knew acting, so she stuck with it as a PA.

Breaking out as a celebrity PA is all about timing, but you have to jump in feet first and take risks or else it may never happen for you. Trust your instincts and never underestimate yourself. “You have life skills that apply to being a private or celebrity PA,” said Donna.

What other skills do you need? According to Donna, you have to know whatโ€™s going on, but things change, so you have to be able to just go with it. Leave your issues at the door โ€“ they have nothing to do with your work. You need to be organised and business skills are more useful than you would think for a private assistant.

How does one find a job as a celebrity PA? Typically, these roles will not be traditionally advertised. Youโ€™re unlikely to see an ad in the paper stating that Brad Pitt needs a new assistant. Likewise, if you find out where a celebrity lives, it is extremely bad practice to contact them directly asking if they need an assistant. Instead, get in touch with their agents, who will relay the message if itโ€™s appropriate timing. Donna also rates spotlight.com, an actorsโ€™ directory that lists agentsโ€™ names and contact details.

“Itโ€™s important to get to know other PAs,” Donna notes. “Networking is a way of getting your name out there. If a job comes up and somebody knows youโ€™re looking for one, youโ€™re more likely to be recommended for the role.” Her Little Black Book is testimony to this, advising that you never throw away phone numbers and always keep your contacts updated.

Take a look at your CV. Is it right for the job description? Keep it up to date and interesting, but not over the top.

Finally, you have to be motivated to do the job. As Donna puts it, “Find a job that you love and love what you do.”

See more of Donnaโ€™s tips for celebrity PAs at donnacoulling.com.