January is a time for reinvention and making yourself the best version of ‘you’ that you can be, with a lot of us relying on our smartphones to aid our journey.
Apps have never been as popular as they are today, with an average of nearly 1,500 new apps uploaded to app stores a day during 2018, we just can’t get enough of them.
As you can probably imagine the most expected apps to be downloaded during January will nearly all be health and fitness related. A poll of 2,000 smartphone owners found calorie-tracking app MyFitnessPal is the most likely to be added to the nation’s phones in the new year. And to add a soundtrack to the workouts, music streaming app Spotify is set to be the second most popular app to download.
The research commissioned by Sky Mobile and carried out via OnePoll.com revealed that 44 per cent will use up to 3GB more data in January 2019 than in December 2018, while 18 per cent expect to need more than 8GB to get through the most depressing month of the year.
Data experts are putting this down to tired Brits switching from expensive nights out during December to streaming fitness videos, experimenting with veganism, and swerving High Street sales shopping for online orders from the sofa.
“With so many people changing their habits in January as they follow through on New Year’s resolutions, we increasingly rely on our phones to help us get there – so there’s a big impact on data usage,” said Sophia Ahmad, director at Sky Mobile.
“Short-term trends can really hit hard on data usage, such as people streaming music while out and about exercising, tracking calories, and even shopping.”
Apps likely to be popular in January include Headspace, a meditation and relaxation aid, as well as fitness app Daily Burn. Other apps expected for big things in January include: Pocket Yoga, Cruelty Free and Nike + Training Club.
Money-saving is important to many after the expense of Christmas with vouchers and discount apps the most popular type to search for in the New Year. Calorie and nutrition trackers came second followed by travel apps and mindfulness.
Saving money is also the nation’s biggest self-improvement goal for 2019 and spending time with friends and family in second on the list followed by travelling, getting fitter and taking up a new skill or hobby.
Will you be an enthusiastic go-getter during the New Year or a couch potato with a million fitness apps and zero motivation? It’s really up to you.
Apps most likely to be downloaded in January 2019
- MyFitnessPal (calorie tracking)
- Spotify (music streaming)
- Mindfulness Daily (wellbeing)
- VoucherCloud (money saving)
- 7 Minute Workout (fitness training)
- Headspace (wellbeing)
- Daily Burn (fitness training)
- Pocket Yoga (wellbeing)
- Cruelty Free (Allows you to view which brands are cruelty-free)
- Nike + Training Club (Fitness training and tracker)